Tuesday, September 23, 2003

Underworld is Game
Major movie licence deal announcement

Interactive entertainment industry pioneer Play It announced today the unveiling of an amazing movie licence deal that is sure to take a significant bite out of the interactive entertainment industry's Sony PlayStation®2 market. Due to hit cinemas across the UK on September 19th 2003, 'Underworld'', starring Kate Beckinsale and Scott Speedman, is a dark, sophisticated action movie of blood battles between the mysterious and powerful forces of warrior vampires and werewolves. The PlayStation2 game is due to hit UK stores in the weeks surrounding the movie launch.

Mark Cale, president of Play It said: "With strong action sequences, a thrilling storyline and charismatic characters, 'Underworld'' the game, is destined to cause a bloodbath at retail as consumers fight to be the first to play. We are delighted with this prestigious licence acquisition."

Game features:

'Underworld' the game - to be released by Play It (www.justplayit.com) is a 3rd person action shooter set in a 3D rendered environment featuring: Hand to hand combat, ranged weapons, Vampire abilities and Werewolf powers to master, action packed missions and fighting above and below the gothic cityscape.

Movie release 19th September 2003 www.entertheunderworld.com

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