With the aim of making broad-based general knowledge accessible to people's lifestyles and devices, a new company, iMinds has recently launched 8 minute knowledge grabs for MP3s and other devices, making it easier to resolve to learn new things this New Year.
Understanding the importance of general knowledge as a way of giving context and clarity to the specialised knowledge we use every day, iMinds has sought to replace some of the music on our MP3 players with knowledge instead. Across a diverse 12 categories of information including Politics, Business, Science and History, iMinds gives the listener a self-contained knowledge grab complete with engaging soundscape.
iMinds has received significant industry and consumer acclaim. In less than three months, iMinds has secured over 200 chart positions in iTunes Music Stores globally including Top 10 results in countries as diverse as the USA, UK, Ireland, France, Netherlands, Denmark, Spain and Australia. Named as one of the 25 Best Travel Gadgets of 2009 by Time Magazine and receiving features in US Vogue, LA Times, Wired, Mashable and TechCrunch.. to name just a few.. iMinds has also extended its distribution through OverDrive to over 10,000 libraries and schools around the world while also being available in retail channels such as Audible.com, iTunes, BooksOnBoard and BarnesandNoble.com.
Now with over 180 titles, this is the future of general knowledge acquisition ..iMinds' expansive library is a unique targeted learning-on-demand experience that's compatible with people's devices, interests and lifestyles and introduce readers of all ages to a new way of learning. iMinds has also released a Junior range, based on the school curriculum, aimed at ages 7-14years and a Travel range aimed at frequent flyers and armchair travellers alike.
