BiBC launches ReelMaster to revolutionise showreel distribution - Stock libraries and content owners to make major savings through digital distribution -
BiBC is today launching a new product entitled ReelMaster™, a solution that will digitise the distribution processes of stock libraries and content owners. ReelMaster™ is set to revolutionise the previously time consuming and costly process of content owners retrieving and posting video tapes and DVDs to prospective purchasers. ReelMaster™ is available immediately.
ReelMaster™ enables the fast and secure digital distribution of new titles, showcases and archive material to prospective customers / reviewers. The range of material that can be digitally distributed is vast, from clips to full length feature films. Based on MediaMaster™, BiBC’s acclaimed media distribution platform, ReelMaster delivers to content owners their own digital showcase store, through which prospective purchasers can view and then download clips. ReelMaster is a managed service solution, with BiBC managing the end-to-end process of digitising content, through to secure distribution, meaning that there is no need for technological investment on behalf of the client.
ReelMaster™ has distinct advantages for both content owners and purchasers. Purchasers can benefit from the ability to browse and stream content to see if it is appropriate before purchase. Researchers and buyers simply type in the search term for the content they are looking for and are presented with all relevant pieces of video content. Samples can be viewed before the purchasers buy and download the content. The availability of digital clips means that purchasers do not have to wait for the post to come or pay for inappropriate clips, and are in full control of the selection process, 24/7.
With a minimal set-up fee and small monthly management fee, content owners can expect to rapidly see a tangible return on investment. The content owners also benefit from no longer having to manage the process. ReelMaster can also watermark content so that the showreels can be tracked and traced to ensure copyright remains intact.
Paul Hague, managing director of BiBC, commented: “It astonishes me that in the digital age in which we live, content owners are still distributing these reels manually, spending a fortune on transport costs, when the process lends itself to digitisation. Having talked to many content owners, the same message has been repeated over and over again – that tape distribution is an unnecessarily expensive and time-consuming process - and yet until now no other solution has been available to them. We are pleased to offer a digital solution that will save these companies both time and money, whilst improving the customer experience. ”
