The sky's the limit for Sony Ericsson as the Xperia(TM) Hot Shots hit Wimbledon

The Xperia(TM) Hot Shots hit London last week, ahead of the Championships at Wimbledon, with an action packed diary as tennis meets entertainment, which included a game of tennis suspended at 50 metres above the Thames!

The Xperia(TM) Hot Shots are six female tennis players who are all featured in a web-based TV show played out on YouTube each week, filmed by Sony Ericsson.

Last Friday, 17 June, a selection of the Xperia(TM) Hot Shots played 'Tennis in the Sky' alongside Heather Watson.  They were all lifted into the air on a specially constructed mini-court and put on a tennis master class against local celebrities including British TV presenter Gary Lineker and UK table tennis star, Darius Knight. To complete the international field, Australian former Wimbledon winner Pat Cash umpired the matches.

During the same week (on Thursday 16 June), the Xperia(TM) Hot Shots also headed to the exclusive Women's Tennis Association Players' Party at the salubrious Kensington Roof Gardens. There they mingled with celebrities from around the world and partied the night away before knuckling down to the serious business of winning tennis matches this week.

At the Players' Party, lucky Bethanie Mattek-Sands revealed a unique dress created especially for her to wear at the event by Lady Gaga's dress designer, Alex Noble. The dress was commissioned a month ago and since then Bethanie and Alex have collaborated over ideas and designs to come up with something which is truly show-stopping, in true Lady Gaga style!

British player Heather Watson was also styled for the party in a Mulberry outfit which she revealed on the red carpet.  

Xperia(TM) Hot Shots follows six tennis players around the world as they compete on the WTA and realize their dreams on and off court, through exclusive access to the worlds of music, film, gaming and fashion. At the end of the year, the player that has generated the most support on Facebook will win a Sony Ericsson support deal. 

The competition is already in full flow with the participating tennis stars already immersing themselves in the world of entertainment in a bid to gain more 'likes' on their Facebook profile pages.

The six girls who make up the Xperia(TM) Hot Shots are: Bethanie Mattek-Sands (USA), Heather Watson (UK), Alize Cornet (France), Sabine Lisicki (Germany), Sorana Cirstea (Romania) and Dominika Cibulkova (Slovakia).

To watch all the videos so far of the Xperia(TM) Hot Shots go to www.youtube.com/xperiahotshots 

The BCreative Directory

This new and exciting free social networking site www.thebcreativedirectory.com  is causing quite a stir amongst creative professionals an amateurs alike. It is now spreading via other internet sites, press, radio and TV. It is attracting musicians, writers, artists, actors, models, filmmakers and all those working at the creative development of any art form to join.  Be they well established connoisseurs of their art or students of their own creativity, hobbyists, wannabe’s, all are welcome at The bCreative Directory. By request ‘comedy’ is the latest
category to be added.

The purpose is networking.  It is the place to be to give, and get back. Anyone creative is welcome to join (free). You will find people who understand the highs and lows of working in an intense, stimulating career area, as well as those who desire to follow their heart and create. Paintbrush, guitar or camera in hand, they need to communicate with like minded people.

Founded by Tony Klinger (film producer, director – 'Get Carter', ‘Shout at the Devil’, ‘The Kids are Alright’, author, lecturer etc). The bCreative directory was his answer to the eternal questions asked by many students, friends and colleagues.  ‘Who do I ask? Who might understand? Where do I start? Am I the only one?’ These and many others are the questions that roll around the heads of creative folk, and need fast answers.

Tony decided to bring in a few contacts as ‘Ambassadors’ to set the tone. Currently they include luminaries in the fields of poetry/lyrics, music publishing, cinematography, photography and music production. More Ambassadors will be added as the site develops.

Already for our musicians and groups there is a tie up with MyBand TV creating an outlet for their sound and visuals on a world stage.  The site also features mentoring and job searches which are proving popular.
Many events and services are being planned, and suggestions are always welcomed as this organic site develops. Whatever we do at bCreative, the ethos will always be the same. How can we help you achieve your dreams?

To join free just go to www.thebcreativedirectory.com and sign up.