Wednesday, January 31, 2007

Decide Fate of Hollywood Movie

LIONSGATE AND HABBO TEAM UP TO LET MILLIONS OF TEENS DECIDE THE FATE OF A HOLLYWOOD MOVIE

Innovative Step in New Media Will Allow Habbo Users Worldwide To Determine The Viability Of An Animated Feature Film Based On The Habbo Virtual World Taking Place Online January 2007

SANTA MONICA, CA/LOS ANGELES, CA (January 17, 2007) – Lionsgate (NYSE: LGF), the leading independent filmed entertainment studio, goes viral this January as the company, identifying the next step in new media opportunities, has partnered with HABBO, one of the world’s largest online communities for teenagers, to allow today’s teens to determine the fate of a Habbo animated release. Utilizing this interactive technology, Lionsgate will tap directly into the online community for feedback on a potential filmmaking endeavor with Habbo. Starting on January 15, “Habbos” will be able to view ten very different animated shorts based on the Habbo World, which will be posted on Habbo.com and local Habbo sites around the world and voted on by the millions of registered users of these sites. The animated shorts were created in a variety of styles – from CGI to flash to 2-D animation by renowned animation houses from around the world. The “Habbos” will have the option to vote on whether or not Lionsgate should produce and distribute a longer feature film for the DVD and online marketplace based on their feedback on the animated shorts.

These ten “Habbo”-sodes will be available for 14 days, where registered users will be invited into the venue to screen the shorts and vote “HABBO movie or not!” Based on the resulting vote, Lionsgate and Habbo will determine whether to green light a full-length film, even using this input to determine the genre and animation style of the movie. The resulting film would be released both on DVD and online, distributed by Lionsgate.

“Lionsgate has established itself as a true leader in the distribution of family entertainment and innovative marketing. Through this unique partnership with HABBO, we are going directly to the online community and putting the power in their hands by allowing them to determine what movie they want to see,” said Michael Rathauser, Vice President of Marketing, Lionsgate. “This partnership with Habbo will also provide us with valuable information and the opportunity to explore new and different targeted electronic distribution platforms for content that resonates within a very defined audience. It’s an exciting new world of opportunity.”

“We’re proud to announce our partnership with Lionsgate. We were previously approached from several major studios. However, Lionsgate stands out as an expert in the teen film market and they share Sulake’s commitment to quality, innovation and fun,” said Teemu Huuhtanen, President, North America, Sulake Corporation.

“Habbo-sodes were submitted by key animation studios located around the world and we appreciate the immense talent contributed to this project. The opportunity to now position Habbo as a leading distribution and promotional channel of all digital content from video to music is tremendous. Furthermore, by integrating our millions of Habbo users into this project, we will be spearheading a new kind of user-generated content as we empower them with the ability to determine the future of this animated film,” he added.

This partnership between Lionsgate and HABBO marks the second time the two companies have collaborated to create a unique online experience for consumers. In July 2006, HABBO.com hosted a virtual red-carpet premiere event for Ultimate Avengers 2, the highly-successful direct-to-DVD Marvel Animated Feature. Tens of thousands of Habbos attended the screening, which was the first time the online community was able to view 10 full minutes of a never-before-seen film prior to its release.

The animations can be seen at www.habbo.com/community/animation

Screen East Online Search Engine Launched

Screen East, the Regional Screen Agency for the East of England, is delighted to launch their new improved online search engines designed to source filming locations or locally based crew and facilities companies. Over 4,800 locations, crew and facilities in the counties of Bedfordshire, Cambridgeshire, Essex, Hertfordshire, Norfolk and Suffolk can now be accessed online from anywhere in the world, anytime.

Screen East promotes the East of England as the ideal location for film and television production. This valuable resource has been created to showcase the huge variety of diverse and unique locations, skills and services available in the region. It means that film and television production companies will now have instant access to thousands of location photographs and crew and facility contacts to plan and support their shoot. Kerry Ixer, Head of Locations said: “We are thrilled with the new search engines as we can now serve the filming industry’s needs at a time of day that is convenient to them wherever they are in the world.”

The economic impact of the film and creative industries is vast. In 2005/06 an estimated £25.7 million was spent on location filming in the region with the bulk of spend going to location owners, local suppliers, accommodation providers and the local workforce. Location filming therefore provides a valuable stimulus to the local economy and the enhancement of Screen East’s online searches will assist those registered with us to financially benefit from filming activity. If based in the East of England, the entire service is free of charge for anyone to register their property, freelance skills or services with Screen East.

Productions to have shot in the region have included the biggest names in film including James Bond, Star Wars, Batman Begins, Saving Private Ryan, and the

biggest production in the UK at present, Harry Potter. There are on average six production crews shooting on location in the East of England every day.

Visit www.screeneast.co.uk.

LEGACY - A PERSONAL HISTORY OF BARRY SHEENE

Documentary DVD on a Sporting Icon from EMI

"The coolest motorcycle rider in the story." Valentino Rossi

"A truly great person and personality…..Above all his personality allied to his success and the way he achieved it made him someone who was truly unforgettable."

Murray Walker

"He was just a cheeky bugger." Stephanie Sheene

A hero and inspiration to millions, Barry Sheene has a particularly unique place in the hearts of bike and sports fans the world over. Born in London in 1950, Sheene rose to fame in the 1970s for his sporting prowess, and blessed with good looks and buckets of charisma he became an inspiration to many. Breaking numerous bones and winning countless hearts along the way, he reached the pinnacle of the motor biking world, becoming a celebrity in his own right and endearing himself to the wider public. These achievements together with his personality have left an unrivalled legacy for future sporting generations. Double Jab Productions & EMI Music have produced the definitive documentary of his life and his legacy, which encompasses his childhood, to the heights of his success in the 70s, through to his untimely death in 2003 and looks at what enchanted so many people including the media. Narrated by actor and bike fan Ewan McGregor, LEGACY - A PERSONAL HISTORY OF BARRY SHEENE is a two disc DVD that features unseen footage and extras. Made with the full cooperation of his widow Stephanie Sheene, the DVD features contributions and interviews from family , friends and fellow motorsport legends such as Murray Walker, Sir Henry Cooper, Damon Hill, Valentino Rossi, Carl Fogarty, Mick Doohan and many more. LEGACY - A PERSONAL HISTORY OF BARRY SHEENE will be released in March.

LEGACY - A PERSONAL HISTORY OF BARRY SHEENE offers an intimate and frank look at the life of Sheene as a sportsman as well as the individual, putting together never before seen archive and home movie footage along with in-depth interviews with those who loved, admired and were inspired by Sheene. The DVD looks at how Sheene first became fixated with motorbikes and racing, his first race in 1969 and how in 1970 he really came into his own. Sheene rocketed to fame, winning back to back 500cc World Championships in 1976 and 1977 on his Suzuki bike, and dominated 500cc racing throughout the world for the most of the decade. The 70s was an era when safety standards were still pretty lax in the sport and the risks associated became all too apparent during his career, as Sheene was blighted with serious crashes and injuries - at one stage, he had metal plates in both knees, 28 screws in his legs and a bolt in his left wrist. A serious crash in Daytona, Florida, left him in hospital, but Sheene ever the professional still conducted interviews from his bedside. The DVD also explores Sheene's life away from the racing track, which gripped the public in equal measure and added to his persona.

Sheene enjoyed all the glamorous and lucrative fruits of his labour, and he successfully went on to establish himself as one of the UK's best loved sporting icons of his time. His popularity was in part down to his flamboyant personality and Sheen lapped up all the trappings of the good life that his success brought him; fast cars, big houses and the attention of the opposite sex. A canny operator, Sheene was aware of his marketability, and took advantage of the endorsement deals that were beginning to open up for sportsmen, including a deal with Brut, Texaco, and Faberge, Sheene's position as a household name was solidified. Once he married Stephanie McLean, a former page three girl, they became known as 'Barry and Steph' in the media, one of the most glamorous couples of the late 70s. During the 1982 British Grand Prix, Sheene suffered massive injuries from which he never truly recovered his form. Sheene eventually retired from racing in 1984, and the DVD goes on to look at Sheene's forging of a new life and career in Australia. Racing commentator, Murray Walker, knew Sheene from his childhood years, becoming a close friend and was witness to the highs as well as the lows. Together with contributions from his family and friends, these at times candid interviews, paint a rich picture of the man both on and off the race track.

“LEGACY - A PERSONAL HISTORY OF BARRY SHEENE” is made by Double Jab Productions for EMI DVD, it is produced & directed by Mark Tinkler, Executive Producer Stuart Watts.

Disc one contains the main film and extras while disc two is entirely composed of extras including extended interviews, extended home movie sequences, photo galleries and much more.

Interviews have been conducted with the following for the making of the film: Stephanie Sheene (widow), Sidonie Sheene (daughter) Freddie Sheene (son), Maggie Smart (sister), Paul Smart (brother-in-law and fellow Suzuki team rider), Murray Walker, Damon Hill, Valentino Rossi, Steve Parrish, Kenny Roberts, Mick Doohan, Carl Fogarty, Sir Henry Cooper and many many more.


Disc 2 Extras include:

Additional home movie footage, previously unseen archive material and extended interviews with the likes of Valentino Rossi, Carl Fogarty, Mick Doohan, Murray Walker, Damon Hill and many more.

Home Movies

· “Barry as a boy” commentary by Barry sister's, Maggie - watching her father's early home movies, footage never seen outside of the family before.


· “Early Racing Days” commentary by Paul & Maggie Smart, and Murray Walker & Damon Hill - watch and talk about the home movies of Sheene's early racing career from the mid-1960s to 1971,

· “The Glory Years” commentary with Andrew Marriott, Martyn Ogbourne, Peter Agg & Steve Parrish - including home movies shot by Sheene's father at Grand Prixs in 1976 & '77

Extended Interviews:

· Barry in Three words

· Barry & Steph

· Barry & Brut

· Four World Champions on Barry

Interviewees featured in “Extended Interviews” include Carl Fogarty, Mick Doohan, Kenny Roberts, Valentino Rossi, Damon Hill, Murray Walker, Sir Henry Cooper, Steve Parrish, Andrew Marriott, Maggie Smart and Barry's family of wife Stephanie and children Sidonie & Freddie.