Thursday, January 22, 2004

The ‘Great Directors’ Mobile Film Series

UltraShort Media Inc. (www.UltraShortMedia.com) announced today that it has agreed with F.A.M.E. Entertainment (www.memimiracle.com) to produce and distribute a series of 2-minute films created especially for viewing on mobile telephones. F.A.M.E. Entertainment will produce the films for UltraShort Media, Inc. The films will be made available to consumers over mFlix, the mobile phone entertainment channel, which Ultrashort Media licenses to BigDigit, Inc. (www.bigdigit.com). BigDigit, Inc. is the producer of well-known mobile media events known as 'The World's Smallest Mobile Media Festivals’, which are hosted by the National Association of Television Program Executives (NATPE); the Cellular Telecommunications and Internet Association (CTIA); and London's Mobile Commerce World, among others. See www.bigdigit.com/natpe.htm .

John Daly, CEO and Chairman of F.A.M.E. Entertainment, has been responsible for achieving twenty-one (21) Oscar nominations, thirteen (13) Oscars and won an unprecedented back-to-back Best Picture Oscars for “Platoon” and “The Last Emperor” for his company. In addition his films have won numerous Golden Globes, Cannes Film Festival awards (twice), Berlin Film Festival, Independent Spirit Awards, Houston Film Festival and many other prizes that have been associated with John Daly over his career in the film industry. Daly’s films have grossed in excess of $1 ½ billion dollars and he established a reputation for making and promoting daring break- through films and giving important career starts working with many of the world’s leading directors.
Among these directors are James Cameron (“Terminator”), Oliver Stone (“Salvador”, “Platoon”), Mick Jackson (“The Bodyguard”), Martin Campbell (“Criminal Law”), Michael Apted (“Triple Echo”). "We are very excited about this opportunity to merge Hollywood's most creative directorial talent with that of new emerging artists in order to create compelling content that the public will want to see, and to work with UltraShort Media in this challenging new medium", said John Daily, CEO of F.A.M.E. Entertainment.

Mobile phone usage has skyrocketed in recent years with more than 138 million Americans currently owning mobile phones and that number increasing dramatically year over year. Worldwide there are more than 1.3 billion mobile handsets in use.

‘The availability of The Great Directors Mobile Film Series will be of significant interest to consumers looking for a reason to upgrade their mobile devices and service plans, and of course to mobile telephone companies who will differentiate themselves in the market partly from the availability of content made by recognizable directors such as those in our lineup.' said Ultrashort Media CEO Beau Buck. 'In conjunction with the extensive library of mobile films available on an ongoing basis via BigDigit’s ‘World’s Smallest Mobile Media Festivals’, movie lovers have even more reason to be excited. Subscribers to the mFlix mobile channel will have exclusive access to these gems'.

The mFlix channel will begin rolling out this spring in association with major mobile telephone companies and other distribution channels worldwide.

The Great Directors Mobile Film Series production slate calls for a series of 2-minute films to be created specifically for mobile by some of Hollywood's most creative and established directors, as well as by emerging new directors. The series categories are drama, action, comedy, sci-fi/fantasy.